About me

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Hello! My name is María Dugarte, but I go by Mariú. I have over nine years of experience creating digital products that connect user needs with business objectives. Through strategic design and process optimization (DesignOps), I strive to make each solution functional, human, and conscious.

My approach to work is based on deep empathy, active listening, and a clear strategy. I don't believe in designing for the sake of designing: I believe in creating real conversations between those who need, those who offer, and those who transform.

Work experience

Independent Sr. Product Designer (April 2025 - Actually)
Design Ops at Walmart Chile (February 2024 to April 2024)
Principal UX at Walmart Chile (July 2023 to January 2024)
UX Lead / UX Consultant at 2Brains (April 2022 to July 2023)
UX Designer and then UX Lead at Falabella Financiero (June 2019 to March 2022)
UX Designer at KI Technologies for Banco Itaú (November 2018 to May 2019)
UX/UI Designer at Tottus (October 2017 to October 2018)

Studies

Product Design, Sol Mesz, Chile (June 2025)
Full Loop Analythics Framework Sol Mesz, Chile (May 2025)
Product Management Bootcamp, ProductHub Argentina (May 2025).
Metrics and Design, Sol Mesz, Chile (May 2024)
Design Ops Specialized Program, Repensar, Peru (October 2023)
Diploma in UX Content Strategy, Catholic University of Valparaíso (October 2022)
UX Immersion Program, Multiplica Academy, Chile (December 2017) .
Bachelor's Degree in Graphic Design. University of Los Andes, Venezuela (2011).

Skills

Methodologies: Agile (Scrum, Kanban), Design Thinking, Double/Triple Diamond, Design Sprint.
UX Research: Interviews, empathy maps, user journeys, service blueprints, heuristic evaluations, UX KPIs.
Product Definition: Workshops, Storytelling, Lean Inception, Information Architecture.
Prototyping and Testing: Wireframes, interactive prototypes, A/B Testing, user flows, UI Design, accessibility, design systems.
Product Management: Roadmaps, backlog management, documentation, and data-driven decision-making.
Tools: Figma, Adobe XD, Adobe Suite, Miro, Mural, Maze, Notion, Hotjar, Confluence, Jira, Optimal Workshop, Google Analytics and 360, Medallia, ChatGPT, NotionAI, FigjamAI.